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AI, Collaboration, and CX Innovations: Key Insights from Enterprise

March 26, 2025 AI, Collaboration, and CX Innovations: Key Insights from Enterprise Connect 2025 Maria del Carmen Wever CSO, Synergy Marketing AI Enterprise Connect 2025 just ended, and once again, exceeding the expectations of those fortunate enough to attend year after year. What an incredible week it was! From innovative keynotes to hands-on demos, the […]

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The Hidden Risks of Underperforming Marketing Content

March 26, 2025 The Hidden Risks of Underperforming Marketing Content Maria del Carmen Wever CSO, Synergy Marketing AI In today’s competitive SaaS market, content marketing can drive growth or quietly harm your revenue. Without precise optimization and strategic execution, valuable leads may be lost, and competitive ground may slip away. Maintaining consistent, targeted content aligned

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Is Your Marketing Organization the Model for the Future?

March 19, 2025 Is Your Marketing Organization the Model for the Future?  John Colvin CEO, Synergy Marketing AI Harnessing the power of AI-driven, human-centered marketing alongside Marketing as a Service (MaaS) is a game-changer for businesses aiming to enhance their customer interactions and increase return on investment (ROI). The marketing landscape is rapidly evolving, shifting

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Are Marketers an Endangered Species?

March 10, 2025 Are Marketers an Endangered Species? Maria del Carmen Wever CSO, Synergy Marketing AI The AI Agents Taking Over the Game Branding and customer engagement professionals must rethink their roles as digital transformation accelerates. The rise of large language models (LLM) and machine learning has automated many traditional functions, sparking a critical question:

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